Artkraft Strauss was the prime design company for New York City and designed many of the popular logos and displays which can be viewed through Times Square today. The New Years Eve celebration initially started out with a display of fireworks, and then in 1907 the famous Time Square Ball was designed and officially introduced year 1908 for its debut performance. For over 100 years the ball has symbolized the passing of time, and the beginning of a new year. This brilliant display of lights has undergone several reconstruction phases and updates over the last century, but it has never failed to bring us the bright new year.
I've always considered the Time Square Ball as a unique piece of Art not just because of it's lights, shape, or design, but because it's something that only gets the attention it deserves one night of the year! It's almost like those flowers that only bloom once every 50 years- it's just something spectacular to see and is part of a holiday tradition. To me, the drop of the New Year Ball concludes the holiday season, and we go back to normal life on January 2nd. How about you? Do you like to watch the ball drop in NYC?
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So, I have to say the reason I chose Artkraft Strauss for this week's Creative Mastermind is that I truly admire the design and message behind the Time Square New Years Eve ball. The creative design and use of lights ranging from traditional bulbs to thousands of LED energy-efficient bulbs is truly awe-inspiring. It's not only an iconic image of New Years, but it should also be valued for it's incredible beauty of art and structure. It wouldn't be New Years without the giant, light-up glass ball in NYC to lead us into the new year with hope and joy.
Here's to you Artkraft Strauss for creating a favorite holiday tradition that we still enjoy over 100 years after it's original debut! If you have a great idea for the FIRST CREATIVE MASTERMIND OF 2014, then please shoot me your idea either leave a comment on this post or you can always send in your comments to The Creative Cabana on Facebook or Twitter. Have a Happy New Year everyone and Wishing You Many Great Moments in the Year Ahead!!!
*All images used in this post were collected as search results from Google Images. I do not own the Times Square Ball, Dick Clark, Rockin' New Years Eve special, or Artkraft Strauss. No Copyright Infringment Intended.
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